Who hasn't had a few favorite things in the shopping cart recently? Just waiting for the "Double Eleven" to pull out all these grasses. For ordinary consumers, comparing prices, grabbing red envelopes, and getting coupons ... This day is more like a festival; for merchants, this day is a tough battle, especially for household appliances practitioners.

"Stimulate" the "light" of change in the home appliance industry

From the traditional offline retail to the upgrade of the e-commerce battle, from the pure pursuit of quantity growth to the pursuit of quality process assurance, from the traditional processing technology to the application of emerging laser technology, the entire home appliance industry is undergoing profound changes. Today, we are going to discuss the laser technology, one of the four major inventions of the 20th century, which is on par with atomic energy, semiconductors and computers, to see what new changes it has brought to the home appliance industry.

Laser processing technology is a processing technology that uses the characteristics of the interaction between a laser beam and a substance to cut, weld, surface treat, punch, and micro-machine materials (including metals and non-metals). Because laser processing is non-contact processing, it has little damage to the workpiece, has the advantages of high efficiency, pollution-free, high precision, and small heat-affected zone, so it is very suitable for the manufacture of household appliances that require light weight and beautiful appearance, such as washing machines , Refrigerator, air conditioner and other alloy shell cutting and welding, plastic parts drilling, cutting and marking processing.

Laser marking: Traditionally, PET, PVC, coated paper and other materials are commonly used for parameter labels of home appliances. Labels need to be made first, and then manually pasted, which is inefficient, and the labels are easy to be torn, deviated, blistered, etc., and A large amount of consumables such as label paper are required, which consumes a lot and is not environmentally friendly. At the same time, it needs to increase manpower and operation time, and the production cost is high. The whole plastic label is replaced by laser marking, and the processing method is changed from traditional manual labeling to laser automatic marking, which can improve production efficiency, save manpower and a lot of consumables, and is more environmentally friendly and efficient.

The home appliance giant Midea Group started to use the laser marking technology of Huagong Laser to complete the automatic transformation of the air-conditioning production line a few years ago. Subsequently, Haier, TCL, AUX and other first-class home appliance manufacturers have cooperated with laser companies one after another to actively expand the application of lasers in the field of white goods. Program.

Laser cutting: Laser cutting is a method of focusing energy into a tiny space and using high-density energy for non-contact, high-speed and high-precision cutting. Compared with the traditional shearing process, it has higher cutting accuracy, lower roughness, higher material utilization and production efficiency. Especially in the field of fine cutting, laser cutting has advantages that traditional cutting can not match .

Laser cutting is mainly used for cutting sheet metal parts in the appearance of sheet metal parts and complete sets of electrical components in the electrical industry. In home appliances and electrical appliances, metal plate processing parts account for more than 30% of all product parts. The traditional cutting, corner cutting, hole opening and trimming processes are relatively backward, which directly affects product quality and production costs. Because the laser cutting machine adopts "non-contact processing", there is no need to open the mold, which saves costs. The processing graphics are made by software, and the patterns are diverse, such as the cutting of metal fittings and metal covers for air conditioning; the cutting of the bottom or back of the refrigerator , Punching; Juicer blade cutting, etc. are all through this laser cutting technology to effectively improve product quality, reduce production costs, reduce labor intensity, and bring better production benefits to manufacturers.

Laser welding: In the home appliance industry, argon arc welding or fiber welding is traditionally used, but the processing surface of the traditional welding process is poor, which brings great processing difficulties to the next process, and the appearance of laser welding Relatively smooth and flat, small thermal deformation, save material, simple grinding or polishing after welding can complete the appearance of the treatment.

As early as 5 years ago, Haier Crystal Drum Washing Machine, which first applied laser seamless welding technology, was launched. Haier became the first domestic washing machine brand to contact and start to promote this technology. Compared with the 8mm gap produced by the buckle riveting of the traditional washing machine, the inner cylinder welding accuracy of Haier Crystal Drum Washing Machine has increased by 14.5 times, reduced to 0.55mm, and only 10 hairs are thin and thick. It is worth mentioning that with the laser seamless welding technology, the strength of the inner tube of the crystal has also been greatly improved. In the tensile test, the crystal inner cylinder can withstand 3.5 times the tension of the ordinary inner cylinder, and the joint is firmer. It can support the ultra-high speed of 1600 rpm of the FPA direct-drive inverter motor, which greatly improves the laundry washing ratio. Today, 5 years later, more than 95% of Haier drum washing machines have been seamlessly welded with inner cylinders using lasers. Some insiders believe that Haier has actually completed a historic breakthrough in the inner cylinder welding technology of the washing machine industry.

"Intelligence" and "high-end" have become the keywords for the upgrade of the home appliance industry. In fact, this is not only a new goal for the development of the home appliance industry, but also the path and direction that the entire Chinese economy and Chinese manufacturing are exploring. At present, the utilization rate of laser technology in home appliances is not high enough, but this process has been gradually recognized and recognized by manufacturers. I believe that in the future, laser technology will be more and more widely used in the home appliance industry, its development potential and market opportunities It is inestimable.

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